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Running an event activation usually means living in your inbox. Agencies, vendors, logistics, last-minute change requests, all of it spread across a hundred email threads. And when it's over, the results are scattered somewhere you can't easily pull together. We've felt that too, so we built something to fix it.
Today we're sharing a first look at the new Snapbar platform: one place to design, build, launch, and measure every activation. Our cofounder and CEO, Sam Eitzen, walks through how it works and what's coming next.
Three big upgrades
Sam walks through the whole dashboard above. These are three of our favorite upgrades.
01. Update branding and messaging live
Logos, colors, messaging, CTAs, email content. Every surface your guests see on the microsite is yours to update, and changes go live in real time. No change request sitting in someone's inbox.
02. Manage content and view leads in real time
As guests create, your team sees it live. Every piece of content ties back to the person who made it, so you can moderate, export, and hand sales real first-party lead data while the event is still running.
03. Measure results with built-in analytics
Submissions, share actions, brand reach, audience firmographics, all live in a dedicated analytics view. When it's over, export a branded activation report you can hand straight to your CMO.
That's three of many, with more experiences and features rolling out every month.
Launching summer 2026
Learn about the fully rebuilt platform
Explore the new features rolling out, and request early access for your team. Be among the first to design, build, launch, and measure your own custom activations, all in one modern platform.
Explore the platform
