About Snapbar

The Experiential Marketing Platform

The Snapbar team making goofy faces and rock-on hand gestures
The Snapbar team striking silly, dramatic poses together

Snapbar was born because its founders loved creating unique experiences. Fourteen years in, through many pivots and industry changes, that's still true.

Today, Snapbar is building the Experiential Marketing Platform, a tool that event pros, marketers, and agencies around the world use to create interactive experiences people want to take part in.

Our technology powers the moments that engage and delight audiences. It's why we think experiential deserves the same tooling digital marketing got twenty years ago.

14 Years of Activations. 10,000+ Brand Activations. 1 Million+ Moments.

Since 2012, Snapbar has powered experiential marketing activations for brands like Microsoft, Google, Toyota, and ServiceNow.

Our Story

From one wedding photo booth in 2012 to the platform brands use today.

2012 to 2019

The booth years

  1. 2012

    Two Eitzen brothers built their first custom photo booth for a friend's wedding.

  2. 2012 to 2015

    The SnapBar gained traction and filled weekends running photo booths at events, evolving from casual parties to large corporate gatherings.

  3. 2017

    The Selfie Station was invented to reach new scale: a portable photo booth that could be shipped anywhere in the world.

  4. 2019

    The SnapBar became Snapbar, a very 'silicon valley' move.

  5. 2019

    With global reach in mind, Snapbar grew to 45 employees and made the Inc. 5000 list of fastest-growing companies at #473.

2020

The pivot

  1. 2020

    The global pandemic hit Snapbar hard. In-person events cratered, and so did the revenue.

    As featured in Inc.

  2. 2020

    Keep Your City Smiling was born to keep the team employed and the company alive.

    As featured on CBS News

  3. 2020

    The next pivot started, officially launching Snapbar into software with the very first Virtual Photo Booth.

    As featured in Forbes

  4. 2020

    Sam and Joe Eitzen were named to BizBash's Most Innovative People in Events.

2022 to 2024

The AI era

  1. 2022

    We bet big on virtual events outlasting the pandemic, and we were wrong. People wanted to be in the same room again. It nearly sank us a second time, and it's the lesson the platform is built on.

  2. 2023

    A "can you do this?" client request from 2021 for virtual headshots took off when we spun it into its own product and platform for company headshots.

    As featured in GeekWire

  3. 2023

    AI exploded onto the business scene and Snapbar didn't hesitate to embrace it, quickly introducing the first AI Photo Booth.

  4. 2024

    AI-powered photo experiences kept getting more impressive, and the next frontier was revealed: the AI Video Booth.

2025 to 2026

One platform

  1. 2025

    We began rebuilding Snapbar from the ground up as one platform to build, launch, and measure every activation.

  2. 2026

    Early access opens so brands can build, launch, and measure every activation in one place on the Experiential Marketing Platform.

Trusted by global organizations

  • Pepsi logo
  • ServiceNow logo
  • Zillow logo
  • Burt's Bees logo
  • Dove logo
  • GitLab logo
  • Wayfair logo
  • Hulu logo

On podcasts

Over the years, our products grew well beyond photos. Today, brands and agencies use Snapbar for AI photo and video, trading cards, prize wheels and live displays, at everything from trade shows and conferences to fan zones and campus events.

Every experience starts from the same idea. When someone chooses to take part, that moment should be worth keeping for them and worth something to the brand. Guests walk away with content they want to share, and brands walk away with the leads and data to show it worked.

We also believe being there matters more every year. As more of what people see online is made by machines, real experiences with other people are what still earn trust. We use AI to amplify moments that actually happen, never to fake them.

Next, we're focused on what happens after the event: keeping everything an activation produces in one place and putting it to work in the next campaign, so the marketing keeps going long after the doors close.

Thanks for being part of the story so far. We can't wait to see what we build together.

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