When the pandemic shut down the majority of Snapbar's business in March 2020, our team knew we’d have to think outside the box to stay afloat. As a fast-growing, Seattle-based photo booth company we immediately began analyzing ways the existing products could be rethought to provide safe, effective options for both virtual and hybrid gatherings.
As a result, Snapbar survived (and actually thrived) after launching a slew of creative new products ranging from virtual event photo booths to virtual headshots and user-generated short form video — all with the goal of engaging and connecting audiences at virtual, hybrid, and in-person events and companies.
Here are 4 ways to boost event engagement with Snapbar’s digital photo booth:
1. Keep attendees entertained, anywhere they go.
There’s nothing like a photo booth to get attendees engaged and excited— and that premise applies to virtual events as much as in-person ones.
Snapbar’s popular digital photo booth (called Snapshot) is fast, fun, and flexible and it can easily be integrated with many of the leading event platforms.
The best part? The browser-based, embeddable product works on Windows, Mac iOS, and Android, with no downloads required, making it as simple as possible for attendees to capture playful keepsakes from your event whether they’re walking around the show floor, waiting for the keynote to start at home, or hanging out at the conference cocktail hour with friends.
2. Increase connection between attendees.
One of the best ways to foster engagement and connection between attendees is by creating what feels like a miniature, temporary social network for your event.
Pairing Snapshot with our Social Wall allows users to caption their content and express themselves to other attendees, without the need of posting to their personal social media profiles which are often private, highly curated, or even non-existent.
3. Fully immerse guests in your event branding.
Snapbar’s products are fully customized for every event or campaign.
At virtual events, for instance, AI technology is used to remove backgrounds, meaning guests can be placed inside creative virtual environments— without ever leaving their desks or couches.
From eye-catching welcome screens and custom stickers, to on-brand overlays and messaging, each part of the digital photo booth can be customized to fit whatever event, marketing campaign or activation you’re planning.
4. Help the event live on, long after it ends.
Because everything about a Snapshot activation can be customized, consider adding a button at the end of the photo-flow that encourages attendees to sign up for your service or donate to your cause. Beyond that, anything you can do to increase brand awareness in a fun, natural way is a good idea. With the option to collect lead data, you can even opt attendees into marketing campaigns post event.
The best part? All of your digital photo booth content can live on a gallery with a customized URL, be downloaded, be showcased on a social wall, or even in a custom virtual mosaic image or video! And all this allows you to vastly improve your post-event updates and marketing by making them relatable to your audience.
Try our public Online Photo Booth Experience to see how it works to capture, edit, and populate a gallery!
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