Medtronic did a few key things right. First, they promoted it internally and used the virtual photo booth experience as a core part of the event, brilliantly using custom text so people could highlight where they were tuning in from. Second, they used a live slideshow display so attendees could see new content populate in real-time, driving more participation as anyone could contribute their own snapshots with the scan of a QR code.
Medtronic Holiday Program
Medtronic - with over 90k global employees - wanted to create an inclusive virtual holiday program that not only gave everyone a chance to participate and connect, but also highlighted and celebrated the many locations employees are located.
- Client
- Medatronic
- Category
- Holiday Party
- Event Type
- Hybrid
A global virtual holiday program
Engaging employees
Globally inclusive
Medtronic not only created an engaging experience, but they encouraged employees to have viewing parties so while people were distributed all over the world, they could still get together in person in smaller groups to build camaraderie.
Results and Impact
1,500+
Digital Photo booth engagements
35,000
organic impressions across LinkedIn, Facebook, and Instagram
Medtronic was thrilled with the results of their virtual holiday program and Snapshot implementation, with over 1,500 engagements from 1,200+ employees across 28 states in the US, and 32 countries worldwide. Truly a global holiday party!
"Snapbar is a fun and affordable way to facilitate social connection between event attendees. The team is responsive, knowledgeable and always willing to explore ways to enhance the experience for all users."